DEACON BLUES
FOR IMMEDIATE RELEASE

WESTERLY, R.I. — The Deacon Blues franchise of the Bobcats4Ever Fantasy Football League has unveiled a new brand identity for the 2015 season.

The new Blues logo features the silhouette of a saxophone outlined in Keaney Blue over a pewter diagonal ribbon. The color of Keaney Blue will be used as an accent color to establish the Blues’ color scheme of Pewter & Keaney. Keaney Blue, a light shade of blue, pays homage to the Blues’ home state of Rhode Island, as Keaney Blue is part of the University of Rhode Island’s color scheme.

“We are thrilled with our new brand identity and color scheme,” said Deacon Blues Owner and General Manager Miles McQuiggan. “The silhouette of a saxophone is a tribute to all the great musicians who have played the instrument, and the use of Keaney Blue is a tremendous way to honor our home state.”

Hereafter, please refer to the organization as Deacon Blues on first reference. Acceptable secondary references include and are limited to “Blues” and “Pewter & Keaney.” Please do not refer to Deacon Blues as “Deacons,” “Deacs,” “DBs” or “Fightin’ Mis.” The primary and secondary logos are attached.